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The automotive world takes transparency to a whole new level. Continental, in collaboration with Swarovski Mobility, unveils the epitome of opulence with the world’s first transparent car display, elegantly crafted from Swarovski crystal. This 10-inch marvel, aptly named the Crystal Center Display, effortlessly combines form and function, creating a frameless, semi-transparent spectacle that seems to hover on the dashboard, projecting vital information through the wonders of MicroLED technology.
But the transparency revolution doesn’t stop there. LG and Samsung have already showcased their see-through displays that give off a holographic vibe, and now, Continental and Swarovski join the avant-garde movement. Their creation, resembling a crystalline work of art, graces the dashboard with a translucent body that adapts seamlessly to any cabin design, adding a touch of sophistication to the driving experience.
In a unique partnership, Continental and Swarovski Mobility bring their expertise to the table, giving birth to a crystal-clear masterpiece. The Crystal Center Display not only reflects its surroundings organically but also elevates the interior aesthetics with its carefully cut Swarovski crystal, offering a minimalist and elegant vibe.
Under the hood, the cutting-edge MicroLED technology transforms the display into a functional marvel, providing sharp and detailed imagery for in-car virtual assistance systems. The Swarovski Mobility team employs their mastery in carving volumetric crystal panels, overcoming optical and technical challenges to deliver a display that lets drivers and passengers not only peer through to the center console but also indulge in the crisp visuals projected on the sculpted crystal.
For those eager to witness this fusion of luxury and innovation, head to Central Plaza, across from the Las Vegas Convention Center, during CES 2024 from January 9th to January 12th. Continental’s Crystal Center Display, a testament to the marriage of automotive and crystal craftsmanship, stands as a symbol of the future. Stay tuned as Continental contemplates the mass production of this groundbreaking see-through car display, promising a new era in automotive design.
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