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Affiliate marketing is a fantastic way to earn passive income by promoting fashion brands. Whether you’re a fashion blogger, influencer, or content creator, joining the right affiliate programs can help you monetise your audience effectively.
1. Amazon Associates
Commission: 1-10% (varies by category)
Cookie Duration: 24 hours
Best For: Beginners, general fashion retailersAmazon’s affiliate program is one of the most popular due to its vast selection of clothing, shoes, and accessories. While commission rates are modest, the trust factor and high conversion rates make it a solid choice.
Pros:
- Millions of fashion products
- Trusted brand with high conversions
- Easy to integrate with blogs and social media
Cons:
- Low commission rates
- Short cookie duration
2. RewardStyle (LIKEtoKNOW.it)
Commission: Up to 20%
Cookie Duration: 30 days
Best For: Fashion influencers & Instagram bloggersRewardStyle powers LIKEtoKNOW.it, allowing influencers to earn commissions when followers shop through their links. It partners with luxury and high-street brands like Revolve, Net-a-Porter, and Shopbop.
Pros:
- High commission rates
- Exclusive to influencers with a strong following
- Works seamlessly with Instagram
Cons:
- Approval required (must have a fashion-focused audience)
3. ShareASale
Commission: 5-15% (varies by merchant)
Cookie Duration: 30-45 days
Best For: Diverse fashion brands & niche boutiquesShareASale hosts hundreds of fashion brands, including Vera Bradley, Lulus, and Dresses.com. It’s a great platform for bloggers looking to promote multiple brands under one network.
Pros:
- Wide variety of fashion merchants
- Reliable tracking and payouts
- Frequent payouts (bi-weekly)
Cons:
- Some brands have low commission rates
4. CJ Affiliate (formerly Commission Junction)
Commission: 3-15%
Cookie Duration: 30-60 days
Best For: High-end fashion brands & established publishersCJ Affiliate works with premium brands like Ralph Lauren, Coach, and Tommy Hilfiger. It’s ideal for affiliates targeting luxury shoppers.
Pros:
- Big-name fashion brands
- High cookie duration
- Advanced reporting tools
Cons:
- Requires consistent traffic for approval
5. Rakuten Advertising
Commission: 3-15%
Cookie Duration: 1-7 days (varies by brand)
Best For: Global fashion retailersRakuten partners with brands like Macy’s, Nike, and Puma, offering competitive commissions. It’s a great choice for affiliates with international audiences.
Pros:
- Well-known brands
- Global reach
- Reliable tracking
Cons:
- Some brands have short cookie durations
6. Shopify Affiliate Program
Commission: Up to $2,000 per referral
Cookie Duration: 30 days
Best For: Promoting fashion startups & dropshipping storesIf you want to help fashion entrepreneurs set up their stores, Shopify’s affiliate program pays up to $2,000 per sale (recurring commissions for Plus plans).
Pros:
- High payouts
- Recurring commissions
- Great for business-focused content
Cons:
- Not product-specific (you earn from store signups, not sales)
7. Etsy Affiliate Program
Commission: 4-8%
Cookie Duration: 30 days
Best For: Handmade & vintage fashionEtsy is perfect for promoting unique, handmade, and vintage fashion items. The program is managed via Awin, offering decent commissions.
Pros:
- Unique fashion products
- Strong niche audience
- Good cookie duration
Cons:
- Lower average order value than luxury brands
8. Nordstrom Affiliate Program
Commission: Up to 10%
Cookie Duration: 7 days
Best For: High-end & luxury fashionNordstrom offers premium fashion, shoes, and accessories. Their affiliate program (via Impact) provides competitive commissions.
Pros:
- High-quality brands
- Frequent sales & promotions
- Trusted retailer
Cons:
- Short cookie window
9. ASOS Affiliate Program
Commission: 7% (UK) / 4% (US)
Cookie Duration: 7 days
Best For: Trendy & affordable fashionASOS is a favorite among young shoppers for its trendy styles. Affiliates earn decent commissions through AWIN.
Pros:
- Popular with Gen Z & millennials
- Frequent discounts & sales
Cons:
- Lower US commission rates
10. Revolve Affiliate Program
Commission: 9-12%
Cookie Duration: 30 days
Best For: Luxury & influencer fashionRevolve collaborates with influencers and offers high commissions on luxury fashion and accessories.
Pros:
- High payouts
- Strong brand reputation
- Great for Instagram & TikTok promoters
Cons:
- Approval required
Choosing the best fashion affiliate program depends on your audience and promotional style. Beginners may prefer Amazon Associates, while influencers should consider RewardStyle. For luxury brands, CJ Affiliate and Nordstrom are excellent choices.
To maximize earnings:
✅ Promote brands that align with your audience
✅ Use SEO, social media, and email marketing
✅ Track performance and optimize strategiesStart with 2-3 programs and scale as you grow.
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